Core skill · MEASURE → DECIDE
Turn GA4 and campaign data into decisions with better measurement, reporting automation and test design.
Who it's for
Marketers who can run campaigns but cannot yet prove what worked, and anyone who has been asked "what was the ROI?" and had to guess.
What you'll be able to do
Before you start
Tools you'll use
Curriculum
Deciding what to measure before touching a tool. Questions first, tags second.
You produce: A measurement plan
Events, conversions, audiences and a clean container that others can maintain.
You produce: A clean, documented GA4 setup
What each source can and cannot tell you.
You produce: A combined visibility report
Models, their assumptions, and how to talk about them without overclaiming.
You produce: An attribution write-up for one campaign
Dashboards and scheduled reports, including AI-assisted narrative summaries.
You produce: An automated dashboard
Hypotheses, sample size, significance and knowing when a result is noise.
You produce: One designed experiment
Instrument a real site and produce one month of decision-grade reporting.
You produce: Decision-grade reporting for a real site
What's included
32 hours of live instructor-led classes · minimum 45 hours of practical assignments
Flexible batch schedules for students, working professionals and business owners. Small batches, so you choose the timing that suits you.
Certified as a Digital Marketing Program by E Digital Marketers on successful completion of the final project.
Instalment options are available.
Fees can be paid in instalments — talk to our admissions team about a plan that works for you.
Eligibility: A 12th standard pass with basic computer operational knowledge is sufficient.
Portfolio
A measurement plan written before a single tag is placed
A clean GA4 and Tag Manager setup another person could maintain
An automated Looker Studio dashboard with a written narrative
One designed experiment, run and reported honestly
Enquire
Tell us where you are now and what you want to do next. We will call you back with a course plan, fees and the next batch date.
F-19/8, Third Floor, Rohini Sector-8, New Delhi 110085 · Adjacent to Vijay Sales
Open 7 days · 9:00 am – 6:00 pm IST
Questions
No. GA4 is one module. The course is about deciding what to measure, attributing results honestly and designing tests that settle arguments — GA4 is the instrument, not the subject.
No. Sample size and significance are taught from first principles, with the arithmetic done for you.
Only in that everything is GA4 now. We teach GA4 from scratch, including migrating a site that was never set up properly.
Anyone who can run campaigns but has been asked "what was the ROI?" and had to guess.
We have a passion for student success and promise to work with students in achieving their goals.
Our mission is to help each and every student succeed, come what may, from our skilled faculty.
E Digital Marketers provides 100% placement assistance to all their students.
E Digital Marketers provides the best online/offline training for all Digital Marketing and Web Designing courses at its institute situated in Rohini, Delhi. With the best infrastructure and high-tech technology, the project-based training allows students and working professionals to gain hands-on experience and learn digital marketing services.
Student voices
Real students, in their own words — recorded at the Rohini centre.
Recognition
Successful completion of the final project earns your E Digital Marketers certificate. Along the way you are prepared for the industry certifications hiring managers actually check.
On campus
Questions
E Digital Marketers is a premium institute for Digital Marketing Courses. You can learn Digital Marketing Courses as well as Web Designing Courses from industry experts and trainers.
You can learn the Digital Marketing Courses via both Online and Offline mode from E Digital Marketers.
The duration of the Digital Marketing Advanced Course is 4 months and the fee is ₹35,000.
The duration of the Web Designing Courses is 3 to 6 months and the fees are according to the course. Please contact our counselling team for exact information.
Opportunities are created every minute in this field. The future of digital marketing in India and the scope of digital marketing is going to get brighter in the coming years.